The NorthStar Ford Wood Buffalo Volunteer Centre Partnership with Athabasca Tribal Council Supports Massive Volunteer Effort for Cultural Festival

(Fort McMurray, AB – September 20, 2022) – FuseSocial is excited to share that the NorthStar Ford Wood Buffalo Volunteer Centre (NSFWBVC) successfully recruited 460 volunteers as part of a partnership agreement with Athabasca Tribal Council (ATC) to support the massive volunteer effort needed for their Cultural Festival which took place September 8-11.

“It was truly incredible to witness the impact of volunteerism on the execution of an event this size,” says Rachel Wright, the NSFWBVC Coordinator. “The time, energy and effort demonstrated by ATC Cultural Festival volunteers, whether volunteering as individuals or as part of a workplace team, is a testament to the value the Wood Buffalo region places on community involvement. I would like to thank each and every volunteer for coming back, day after day, to ensure the Festival’s great success. Your dedication and generosity are invaluable.”

In a targeted volunteer engagement campaign, the NSFWBVC recruited 460 volunteers through in-person recruitment pop-ups around Fort McMurray and their exclusive volunteer management platform These 460 volunteers represent a total of 1,720 hours of volunteerism which equates to a monetary value of $45,580. Volunteer opportunities for the festival included event set-up and take-down, Elders transportation, food and hospitality, cultural village assistants, astist assistants and volunteer check-in.

“Events like the ATC Cultural Festival are about bringing the community together, and to do that, we need a community of volunteers to support the event,” said Karla Buffalo, CEO of  ATC. “Our partnership with FuseSocial and the NSFWBVC had recruiting of volunteers streamlined, allowing the staff at ATC to focus on the cultural content of the Festival. Together this partnership made the event a success on all levels.”

The ATC Cultural Festival is an annual event in Wood Buffalo that celebrates and fosters the language, art, culture and traditions of Northern Alberta’s distinct First Nations, including the Cree, Déne and Métis. The NSFWBVC is honoured to play a role in supporting the missions of Indigenous social profits such as Athabasca Tribal Council through volunteerism.

About the NorthStar Ford Wood Buffalo Volunteer Centre |

The NorthStar Ford Wood Buffalo Volunteer Centre aims to strengthen the community by supporting volunteerism within the social profit sector and Regional Municipality of Wood Buffalo as a whole. provides a one-stop-shop for local volunteer opportunities, and an effective and efficient way for organizations to recruit, retain and reward volunteers. The NFWBVC also strives to demonstrate leadership in the world of volunteer management by stewarding best practices, facilitating opportunities for continued learning and networking, and promoting the value of volunteerism and its role in creating a healthy community.

For media inquires, please contact:

Shawna Huxter, Capacity Building Programs Director, FuseSocial
P: 587.374.0982

For more information related to volunteering, corporate volunteering, volunteer support for non-profits, please contact:
Rachel Wright
P: 587.570.7027

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